Synovus is a financial services company with approximately $26 billion in assets based in Columbus, Georgia. Synovus’ divisions provide commercial and retail banking, investment, and mortgage services to customers through 28 locally branded divisions, 277 branches, and 363 ATMS in Georgia, Alabama, South Carolina, Florida, and Tennessee. See Synovus on the web at www.synovus.com, and follow us on twitter @synovusbank. Equal Housing Lender .
All candidates must apply online at www.synovus.com
Job Title: E-Channel Analyst
Job Summary:
Supports customer and market intelligence needs and provides insight into the competitive environment and customer behavior within and across E- Channels. Conducts research and analysis to aid the organization in understanding trends and ongoing volume/adoption. Conducts predictive analysis on topics such as satisfaction, new product launch/positioning, and adoption testing. Presents to various groups across the organization, including senior management.
Job Duties and Responsibilities:
■ Identifies trends in the banking and financial services industry that could impact the organization's success, and
where appropriate, socializes this information to relevant parties.
■ Manages competitive intelligence research for the bank overall and assist lines of business when needed to augment their own competitive intelligence research for respective product areas.
■ Conducts financial analysis and business case performance tracking. Conducts customer behavior analysis by segment.
Performs ad hoc analysis and actual versus business case research. Develops financial and operational efficiency models to enable managerial decision making.
■ Develops scorecards, dashboards and complex reports for EChannel to measure volume, adoption, customer behavior and the customer journey across the organization. Provides daily, weekly and monthly analysis and reporting and executive management reporting. Presents findings and recommendations to various groups across the organization, including senior management.
■ Uses database query tools to extract data from the Enterprise Data Warehouse. Ensures data integrity and accuracy in all reporting and analyses. Works with disparate data sources to develop MIS solutions.
■ Each team member is expected to be aware of risk within their functional area. This includes observing all policies,
procedures, laws, regulations and risk limits specific to their role. Additionally, they should raise and report known or suspected violations to the appropriate Company authority in a timely fashion.
Required Knowledge, Skills, & Abilities:
■ Bachelor's degree in Marketing, Business Administration or a related field.
■ Five years of related market research and competitive intelligence experience on the client side and/or supplier side, including three years of financial analysis and developing reporting processes OR an equivalent combination of education and experience.
■ Proficiency using Microsoft Office software suite, including advanced proficiency using Excel and PowerPoint.
Preferred Knowledge, Skills, & Abilities:
■ Graduate degree
■ Knowledge of SQL and/or SAS Programming, UNIX/Linux and Windows
■ Knowledge of data warehouse or database extraction
■ Working knowledge of Business Objects
Additonal Contact Info:ericfowler@synovus.com